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Old 01-22-2012, 06:01 PM   #1 (permalink)
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Default Game description and when to spread the word?

Hi All,
I have a question that is two part and I was looking for your help. I have put up what will probably be my press release on this page:
http://www.anefiox.com/yarnaby

I was wondering if you could give my any feedback on my press release as a user which has posted a similar question a few posts down has a shorter press release and people told him it may be too long.

Also when do I start spreading 'the word'? I could post the page above to the gaming forums I am a member of but the game is currently in review so I'm thinking waiting and posting an 'out now' message with my itunes url would be more successful?

Thanks
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Old 01-24-2012, 09:14 AM   #2 (permalink)
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Hi, i think that getting your word to the press with just a single press release wont be enough.

You have to build a relationship with reviewers by sending them different materials until they notice you. Keep in mind that an editor recieves 200 mails each day, so in order to get notice you have to keep trying.

Also, try to make your press release appealing to editors, what i am trying to say is that if you developed your game on an old mac, and only ate fast food in order to achieve your goals, that is a news that might get posted on a site, but if you send PR like: "We proudly announce the action thriller for iOS blah blah blah" it will not encourage the editors to write about you. that is because they will probably talk about the update of Jetpack Joyride instead of you... Please, watch this video, this will help you a LOT!

How to market your indie games: Ben Kuchera's lecture at Run Jump Dev

I hope you find the article useful!
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Old 01-24-2012, 10:42 AM   #3 (permalink)
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Quote:
Originally Posted by evilflipper View Post
.. if you developed your game on an old mac, and only ate fast food in order to achieve your goals, that is a news that might get posted on a site ..
Sounds like what most devs do so no that won't be posted on a site (not sure about the old mac though)
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Old 01-25-2012, 10:43 AM   #4 (permalink)
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The video you posted was very informative. Our game is out of review now so we're trying out a few different headlines to see which one works better.
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Old 01-25-2012, 11:16 AM   #5 (permalink)
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Quote:
Originally Posted by anefiox View Post
Hi All,
I have a question that is two part and I was looking for your help. I have put up what will probably be my press release on this page:
http://www.anefiox.com/yarnaby

I was wondering if you could give my any feedback on my press release as a user which has posted a similar question a few posts down has a shorter press release and people told him it may be too long.

Also when do I start spreading 'the word'? I could post the page above to the gaming forums I am a member of but the game is currently in review so I'm thinking waiting and posting an 'out now' message with my itunes url would be more successful?

Thanks
Hi friend , this is jason , i like to ask you that i dont have such a knowledge related to your question but you have to search on google to fine the best.
You can also take help from your friend and couligues

Animation Tutorial

Thank you
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