Hi!
Is this kind of a promotional scheme allowed where you give away promo codes to website owners for every, lets say 100 aps sold through their website? Obviously, it would be necessary to add a trackable link to their website to track sales.
Hi!
Is this kind of a promotional scheme allowed where you give away promo codes to website owners for every, lets say 100 aps sold through their website? Obviously, it would be necessary to add a trackable link to their website to track sales.
Thanks,
Shiim
There is no way to track App Store sales through a trackable link :/
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Linkshare sets a cookie if the user hits a linkshare link and every purchase will be rewarded with 5% revenue share during the lifetime of the cookie regardless of the app that was bought or the link that was clicked.
In linkshare you can see, how many sales you generated with your cookie, but you can't track which app was bought and by which link the user came to that purchase.
Linkshare sets a cookie if the user hits a linkshare link and every purchase will be rewarded with 5% revenue share during the lifetime of the cookie regardless of the app that was bought or the link that was clicked.
In linkshare you can see, how many sales you generated with your cookie, but you can't track which app was bought and by which link the user came to that purchase.
I haven't tried it myself, but this article says, it's possible to track sales links:
That is an interesting method. I will try it.
Anyway, it is still not a sales tracking method. You just can track, how many clicks from that link generated a sale. You still can't tell, how many people clicked that link and how many bought a particular app using that link.
If you make a link for your app and you see 100 sales in Linkshare generated by that link, that doesn't mean, you sold 100 copies of your app. It means 100 sales of anything were generated by that link.
It also doesn't mean that 100 people clicked that link. It is possible that 1000 clicked the link, but only 100 people bought something.
So it is not the real thing, just one step further.
It is good to determine, which site and which link generates more clickthroughs in general if you use more than one link on more than one site or in more than one app.
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Last edited by Promo Dispenser; 12-30-2011 at 05:29 AM.
That is an interesting method. I will try it.
Anyway, it is still not a sales tracking method. You just can track, how many clicks from that link generated a sale. You still can't tell, how many people clicked that link and how many bought a particular app using that link.
If you make a link for your app and you see 100 sales in Linkshare generated by that link, that doesn't mean, you sold 100 copies of your app. It means 100 sales of anything were generated by that link.
It also doesn't mean that 100 people clicked that link. It is possible that 1000 clicked the link, but only 100 people bought something.
So it is not the real thing, just one step further.
It is good to determine, which site and which link generates more clickthroughs in general if you use more than one link on more than one site or in more than one app.
Selling multiple products:
Quote:
LinkShare doesn’t report what product was purchased. If you’re selling multiple product make sure to create signatures for each one so that if TUAW mentions you twice you’ll know which orders resulted from each mention.
Bit.ly will tell you how many times those each of those URLs have been clicked on. LinkShare will tell you the number of sales for each signature. Put the two together to calculate clicks-per-sale.
Ok, we will see if it works.
It needs a lot of extra work, but it seems, you can get more exact data with these.
Nice find.
If you would have linked these at the beginning, we could have saved a lot of writing
Yep.
I'm a newbie and didn't know these possibilities aren't very widely known.
Anyway, isn't there any restrictions if I'd use this scheme:
First, I'd make a deal with a website owner to add the app's AppStore link to the website. Then - for 100 clicks that have resulted in sales, I would reward the website owner with 10 promo codes. For example - the website owner is a travel agency and I promote travel-related apps (a travel dictionary for example) - and the website owner would have the possibility to share the promo codes with their clients as a bonus or surprise gift or whatever - that's how the website owner would benefit from adding a link to the website.
It would be useful for Apple too, because they would benefit from increased sales.
I run The Central App Review. I can tell you it's not worth it for a website to put a link out and then use their time to measure clicks for just 10 promo codes. The only way it would be worth it is for a very popular or niche app to be used in this case. Otherwise it's just a waste of time.
Quote:
Originally Posted by Shiim
Yep.
I'm a newbie and didn't know these possibilities aren't very widely known.
Anyway, isn't there any restrictions if I'd use this scheme:
First, I'd make a deal with a website owner to add the app's AppStore link to the website. Then - for 100 clicks that have resulted in sales, I would reward the website owner with 10 promo codes. For example - the website owner is a travel agency and I promote travel-related apps (a travel dictionary for example) - and the website owner would have the possibility to share the promo codes with their clients as a bonus or surprise gift or whatever - that's how the website owner would benefit from adding a link to the website.
It would be useful for Apple too, because they would benefit from increased sales.
I run The Central App Review. I can tell you it's not worth it for a website to put a link out and then use their time to measure clicks for just 10 promo codes. The only way it would be worth it is for a very popular or niche app to be used in this case. Otherwise it's just a waste of time.
I agree.
I have a niche app and I plan to promote it on a niche website.
I'd give them more than 10 promo codes if the link generates sales. If all the 50 promo codes are gone - after updating an app, it should be possible to get 50 more promo codes etc.
You are absolutely right that you cannot determine, with 100% accuracy, if a specific app was sold via a specific link.
However, with a combination of user level tracking for links (called "Signature Tracking" for LinkShare and "EPI" for TradeDoubler), user level reports in the affiliate network dashboards and finally a uniquely priced app you can be fairly certain on the conversion.
"LinkShare doesn’t report what product was purchased."
LinkShare signature IDs are nice, because I know which link caused the sale, but I still don't know what got sold.
For example, right now I've got one of their links in one of my apps. I only get information on how much stuff users bought through the links (for example - they bought 5 apps for $.99), but I don't know if these were my apps, or just some other apps the users bought after clicking the link.
@JesseP - what do you mean "unique pricing"? Tier 3.5?
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