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Old 12-19-2011, 01:42 PM   #1 (permalink)
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Default Beat the iTunes Connect Shutdown

Just wanted to share a blog post that I just posted on Think Tap Blog. Basically, the idea is get your app updates in before the iTunes Connect holiday shutdown. Our experience (I share some data to back it up) is that updates are king when it comes to app promotion. Hope you enjoy and I'd love to hear feedback from others on what they've seen.

Think Tap Blog • Developers Rush to Beat Holiday Shutdown
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Old 12-19-2011, 01:54 PM   #2 (permalink)
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You base your article on the fact that updates moving up on the release list.
Until now it can be seen as a bug, although it already lasts too long for that.

There was a reason, why Apple disabled this back in time.
Your article may be valid for now and maybe even for this christmas, but it hopefully won't last too long.

I hope Apple will use the lockdown time for fixing this again.
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Old 12-19-2011, 02:19 PM   #3 (permalink)
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Originally Posted by Promo Dispenser View Post
Until now it can be seen as a bug, although it already lasts too long for that.

There was a reason, why Apple disabled this back in time.
Your article may be valid for now and maybe even for this christmas, but it hopefully won't last too long.

I hope Apple will use the lockdown time for fixing this again.
I'm not familiar with how this is a bug. Can you explain further?
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Old 12-19-2011, 05:28 PM   #4 (permalink)
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You probably are not too long in the circus...
This was the standard behaviour of the appstore in the beginning. Then developers started to update their apps without a break to stay on the release list.

Apple changed it so, that an update didn't move on the release list, so developers don't abuse the system. It lasted almost two years I think and now it is back again.

A few months ago there was a bug, where your app received a new release date for the actual day every time you edited the app's description.

They fixed it within a week.

Therefor I assume, this is a bug too, because it appeared a few weeks ago.
The problem is, they still didn't fix it, so maybe it is intentional.

If it is, I think this is the first real sign missing the hard hands of Steve Jobs...

If this is intentional, probably more changes are coming. If they will be good or bad, we will see. As far as I know Apple, it will be rather the downfall of the company again.

btw there are plenty of topics about this in the business forum.
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Old 12-20-2011, 07:57 AM   #5 (permalink)
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Quote:
Originally Posted by Promo Dispenser View Post
You probably are not too long in the circus...
This was the standard behaviour of the appstore in the beginning. Then developers started to update their apps without a break to stay on the release list.
Actually I've been in this from the beginning. And I'm aware that the App Store did not used to work this way. But I don't see it as a bug. Seems more like a choice to me.
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Old 12-21-2011, 05:25 PM   #6 (permalink)
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Quote:
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Actually I've been in this from the beginning. And I'm aware that the App Store did not used to work this way. But I don't see it as a bug. Seems more like a choice to me.
I do remember when the app store worked this way, and to be honest- I hope it stays like this. I actually think it helps both the consumer and developer. From a consumer standpoint, you might pick out a great app but were lucky to find it with the endless apps out there. If the developer can never gain exposure, and it doesn't appear there is really a magic bullet that can be bought to help, there is less likely a chance that the developer will keep updating the app. Why put time and effort to something that drowned too quickly?

But... if there is a chance to get that bounce from being on the recent list again, and as long as the developer is putting out true updates, then I think that's a win/win for everyone.

I just wish Apple had a way to scan the binary and confirm that a good enough update was done to justify a new listing.
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Old 12-21-2011, 09:35 PM   #7 (permalink)
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Quote:
Originally Posted by Lars View Post
I do remember when the app store worked this way, and to be honest- I hope it stays like this. I actually think it helps both the consumer and developer. From a consumer standpoint, you might pick out a great app but were lucky to find it with the endless apps out there. If the developer can never gain exposure, and it doesn't appear there is really a magic bullet that can be bought to help, there is less likely a chance that the developer will keep updating the app. Why put time and effort to something that drowned too quickly?

But... if there is a chance to get that bounce from being on the recent list again, and as long as the developer is putting out true updates, then I think that's a win/win for everyone.

I just wish Apple had a way to scan the binary and confirm that a good enough update was done to justify a new listing.

I disagree. Because if they remained it like this (updates->bump to top), then there will be massive updates from everyone, INCLUDING the app spammers with 15,210 apps. And they don't even need to do a real update. Just change version number, and upload the binary as new update.

It invites CHAOS.
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