Promoting your app for Halloween

[comicool]

Hi, i've created an app that I think would be a great halloween app.

I've noticed on the USA app store there is a "Halloween" apps featured section. I've also noticed all around the web in 2010 in the weeks leading up to halloween, lots of websites started doing articles on "Halloween Apps".

I was hoping to get my app some exposure in regards to Halloween. Does anyone have any ideas or suggestions to do this? Ideally, getting journalists eyes on my app as they are preparing to write their "Halloween Apps" piece etc.

I'm new to the promoting game, so was hoping someone could spare some knowledge and techniques for doing this.
I guess I could blindly cold email every site/writer I see who 'mite' write a Halloween piece, but are there any strategies to build exposure and connections that would make it more likely to get my app talked about in regards to Halloween?

[peterthomas]

Looking cool, can you please elaborate your strategy of marketing a little more?

[comicool]

No real strategy. App was just released, I've done the usual Facebook posts. Some forum posts where they are allowed and emailing promo codes to review sites and related websites that might be interested in the app...
I've tried admob ads before on a separate app on a limited budget and realised that it doesn't work.
I think my app is worth mentioning as something great for Halloween and hence I'm trying to get some ideas on promoting it for that.

[comicool]

Hi GameTrender,
Thanks for your support! I am following you on twitter and now have a link to game trender from my site.

[darbien]

Hi Gametrender I just released a Halloween app "Aargh! Which Pumpkin?!"

Please check it out on my blog : darbienapp.wordpress.com

Originally Posted by Gametrender

Hi I'm Gametrender and I run a small but growing blog , I'm publicising and reviewing apps like your to increase my websites popularity. I've just featured a small piece about your Halloween app in a recent article-hopefully my readership will get some more publicity for you . I'll also get word out via Gametrender's multiple social networks , such as Twitter and Technorati. If you or any other developers want your apps to be featured then just let me know-it's free publicity for me and I'm sure you'll become followers of the blog and Twitter account etc. making me happy too as Gametrender's popularity grows.
I've adapted some of your own words to feature in my article-I'll also Twitter about you shortly too-best of luck . The article: | Gametrender