Well this is genius, maybe you already know about it...
Just yesterday, don't ask me why, 1 day after release we've got a free app on the iPad on the #1 in china and far east. (And top #3 in pretty much rest of the world...)
Well... We've got no reviews from US after thousands of downloads, but we've got some in China...
The genius part of it all it's that they don't talk about the app itself!!
All the reviews are... Advertising for their online business.
So they are promoting themselves based on the fact that that page will be see by, who knows, millions of Chinese being at the top of the charts... :O
A nice side effect to that is that because they are promoting their own business they all give 5 stars to the app
LOL, thanks guys!
Amazing...