Advertise Mobile SDKs Books Events Forum News Social Networking Support Us
Follow @iphonedevsdk on Twitter

Interface 2, Advanced iOS
Mockup & Code Gen
($9.99)

Make your own iPhone apps
and run them live!
(free)

Pic Frame Dynamo: Photo Editing
($0.99)

Abiliator
($1.99)

Want your application or service advertised on iPhone Dev SDK?

Go Back   iPhone Dev SDK Forum > Business Forums > Promotion Techniques

Reply
 
LinkBack Thread Tools Display Modes
Old 05-28-2010, 03:25 PM   #1 (permalink)
Registered Member
 
Join Date: Nov 2009
Posts: 110
paluter is on a distinguished road
Default App Store Marketing

This is a thread dedicated to teaching people about how you successfully marketed your iphone application. This is not a thread to ask questions about marketing on, but a thread to see other developers experience using different marketing solutions.
paluter is offline   Reply With Quote
Old 06-04-2010, 04:45 PM   #2 (permalink)
iPhone App Marketer
 
Join Date: Jul 2009
Posts: 54
CBanga is on a distinguished road
Default

Hey Paulter,

I wrote a quick guide about my experiences, which you can find here.

9magnets.com's App Success Guide

The stuff I've done has gotten us into the New York Times, Chicago Sun-Times, Macworld, Fox Business News, WGN9 Chicago, NBC5 Chicago, PC Magazine, and more. Hope you find it useful.
CBanga is offline   Reply With Quote
Old 06-05-2010, 11:11 AM   #3 (permalink)
Registered Member
 
Join Date: Nov 2009
Posts: 110
paluter is on a distinguished road
Default Great

Thanks so much that guide is awesome!! What pr site did u use?
paluter is offline   Reply With Quote
Old 06-05-2010, 11:41 AM   #4 (permalink)
iPhone App Marketer
 
Join Date: Jul 2009
Posts: 54
CBanga is on a distinguished road
Default

Quote:
Originally Posted by paluter View Post
Thanks so much that guide is awesome!! What pr site did u use?
I don't use a PR site, I do it all myself. I've made my own mailing lists and contacts and go about it that way. I find it easier and more personal, and my results have shown that the press prefer it too haha.
CBanga is offline   Reply With Quote
Old 06-05-2010, 12:33 PM   #5 (permalink)
Registered Member
 
Sinecure Industries's Avatar
 
Join Date: Sep 2009
Posts: 410
Sinecure Industries is on a distinguished road
Default

Quote:
Originally Posted by CBanga View Post
I don't use a PR site, I do it all myself. I've made my own mailing lists and contacts and go about it that way. I find it easier and more personal, and my results have shown that the press prefer it too haha.
May I have a copy of that list?
Sinecure Industries is offline   Reply With Quote
Old 06-05-2010, 02:11 PM   #6 (permalink)
iPhone App Marketer
 
Join Date: Jul 2009
Posts: 54
CBanga is on a distinguished road
Default

Quote:
Originally Posted by Sinecure Industries View Post
May I have a copy of that list?
I would, but our team has decided to not give it away right now. We've put together a solid targeted list of 345 email addresses right now and want to keep it internal. Sorry about that. We do offer marketing services, if you're interested. Just let me know.
CBanga is offline   Reply With Quote
Old 06-05-2010, 11:55 PM   #7 (permalink)
almostfunnydev
iPhone Dev SDK Supporter
 
rocotilos's Avatar
 
Join Date: Oct 2009
Age: 34
Posts: 3,015
rocotilos is on a distinguished road
Default

If you won't give away the list of emails, then there is no point of the article is there? All of what you wrote are also everywhere inside google.com too.

Anyway, good article and thanks for sharing..the story.
rocotilos is offline   Reply With Quote
Old 06-09-2010, 02:07 AM   #8 (permalink)
Registered Member
 
Join Date: Jun 2010
Posts: 6
aftermath is on a distinguished road
Default

Thanks for the free guide.

The most insightful app marketing book ever. Liked how you compared different media elements .
Youtube marketing and blogging still rules.
aftermath is offline   Reply With Quote
Old 06-09-2010, 09:37 AM   #9 (permalink)
Registered Member
 
Sinecure Industries's Avatar
 
Join Date: Sep 2009
Posts: 410
Sinecure Industries is on a distinguished road
Default

Quote:
Originally Posted by CBanga View Post
I would, but our team has decided to not give it away right now. We've put together a solid targeted list of 345 email addresses right now and want to keep it internal. Sorry about that. We do offer marketing services, if you're interested. Just let me know.
Sure, lay the details on me
Sinecure Industries is offline   Reply With Quote
Old 06-09-2010, 09:42 AM   #10 (permalink)
Amateur Nutcase
iPhone Dev SDK Supporter
 
DeltaP's Avatar
 
Join Date: Jul 2009
Location: FDL, WI
Posts: 237
DeltaP is on a distinguished road
Send a message via AIM to DeltaP Send a message via Skype™ to DeltaP
Default

Quote:
Originally Posted by Sinecure Industries View Post
Sure, lay the details on me
+1 for me. Shoot me a PM with the details/prices. I have a game coming out soon, would love to have 345 press releases sent out for it...
__________________
Follow me on Twitter!
If I helped you out, check out my apps!
DeltaP is offline   Reply With Quote
Old 06-09-2010, 09:49 AM   #11 (permalink)
iPhone App Marketer
 
Join Date: Jul 2009
Posts: 54
CBanga is on a distinguished road
Default

Quote:
Originally Posted by Sinecure Industries View Post
Sure, lay the details on me
Here's a link to our marketing page, where you can check out all the details. Marketing Services

Basically, we offer a cheap $100 service which will rework your description and write up a press release to help get you in local newspapers or television. We also give you some target outlets to send the release to, based off what we think will work best for your app.

We also offer a more detailed service for $500 as well, which you can check out too. There, we'll offer a greater deal of info as well as more contacts to reach out to.

Let me know if you have any questions.
__________________
What should you be reading?
http://stuffdevsshouldread.com/

Need help marketing your iPhone app to increase sales? Our team has a free PDF on how we got in the New York Times, Chicago Sun-Times, Fox Business News, Macworld, and more. Check it out here.
CBanga is offline   Reply With Quote
Old 06-09-2010, 09:59 AM   #12 (permalink)
iPhone App Marketer
 
Join Date: Jul 2009
Posts: 54
CBanga is on a distinguished road
Default

@Sinecure Industries

Also, since Delta asked, those two plans don't include emails to our entire contact list. We could add that onto each plan for a small additional cost. We typically only aim your app at 20-50 of our publications in our package just to keep price down, because a lot of our contacts may either be part of a regional press group or iPhone site that only reviews a certain type of app, so it makes less sense to target them with each mailing. However, we could work in additional mailings if you'd like.
__________________
What should you be reading?
http://stuffdevsshouldread.com/

Need help marketing your iPhone app to increase sales? Our team has a free PDF on how we got in the New York Times, Chicago Sun-Times, Fox Business News, Macworld, and more. Check it out here.
CBanga is offline   Reply With Quote
Old 06-10-2010, 07:43 AM   #13 (permalink)
Registered Member
 
Join Date: Apr 2010
Posts: 135
iSpreadNews is on a distinguished road
Default

Quote:
Originally Posted by DeltaP View Post
+1 for me. Shoot me a PM with the details/prices. I have a game coming out soon, would love to have 345 press releases sent out for it...
Hello,

FYI, we are doing something similar -we send announcement to emails AND site contact forms of 290 sites writing in 21+ languages - see sig. Our featured client reached #32 TOP Paid App in US AppStore.
__________________
iSpreadNews.com - VERY CHEAP (from $63) way to send your iPhone/iPad app announcement to hundreds of blog owners over the globe.

Just remember that US AppStore is not the only AppStore in the world.

Last edited by iSpreadNews; 06-10-2010 at 08:17 AM.
iSpreadNews is offline   Reply With Quote
Old 06-10-2010, 08:54 AM   #14 (permalink)
Registered Member
 
Sinecure Industries's Avatar
 
Join Date: Sep 2009
Posts: 410
Sinecure Industries is on a distinguished road
Default

Quote:
Originally Posted by CBanga View Post
@Sinecure Industries

Also, since Delta asked, those two plans don't include emails to our entire contact list. We could add that onto each plan for a small additional cost. We typically only aim your app at 20-50 of our publications in our package just to keep price down, because a lot of our contacts may either be part of a regional press group or iPhone site that only reviews a certain type of app, so it makes less sense to target them with each mailing. However, we could work in additional mailings if you'd like.
Sounds promising, I'll give it some thought for when our next app is coming out
Sinecure Industries is offline   Reply With Quote
Old 06-17-2010, 01:11 PM   #15 (permalink)
Registered Member
 
ComboApp's Avatar
 
Join Date: Apr 2010
Location: Chicago, IL
Age: 35
Posts: 145
ComboApp is on a distinguished road
Default The Unknown

Hello to everyone!

App Store Marketing is still a big unknown and many companies are trying to figure out the best techniques. Apple is not being too helpful either. They do, however, give out pointers once in a while. Not sure if you have come across this in the last few days: "Want to help your chances of being featured on the App Store? The iTunes editorial team is always looking for apps to highlight. The
criteria for an app being featured includes demonstrating technical
excellence as well as having a strong App Store presence. You can
improve your app's presence with engaging screenshots that clearly
demonstrate the features and functionality that make your app unique,
as well as with creative large and small icons that are free of any
messaging (like "Sale", "Lite", or "Free")".


For a quick start get some reviews of your application. You can get three free reviews here Mobile App Store Marketing service from ComboApp PR & Marketing Group - Mobile Marketing techniques to market apps effectively

Cheers!
__________________
Artyom Diogtev - New Media Manager

ComboApp Marketing & PR Agency
iPhone App Marketing
www.twitter.com/comboapp
http://www.linkedin.com/companies/888437
http://www.facebook.com/ComboApp
ComboApp is offline   Reply With Quote
Old 06-26-2010, 04:51 AM   #16 (permalink)
Registered Member
 
Join Date: Apr 2010
Location: USA
Posts: 4
dreamsky is on a distinguished road
Default

App promotion so important.
dreamsky is offline   Reply With Quote
Old 06-26-2010, 08:03 AM   #17 (permalink)
Registered Member
 
Join Date: Nov 2009
Posts: 115
Tessa_87 is on a distinguished road
Default

I would say that PR is the best way to promote your app. And getting your app reviewed from good reviewing site will be a better promotion technique
Tessa_87 is offline   Reply With Quote
Reply

Bookmarks

Tags
marketing

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are On
Pingbacks are On
Refbacks are On



» Advertisements
» Online Users: 457
17 members and 440 guests
7twenty7, alexP, AliCeja31, baja_yu, beckz007, Bryan1, desbrina, Domele, Free App Monster, iAppDeveloper, iSDK, Kieren Harrold, MysticLine, nadav@webtview.com, pipposanta, wandou, waterkamp
Most users ever online was 1,387, 04-10-2012 at 04:21 AM.
» Stats
Members: 175,686
Threads: 94,132
Posts: 402,937
Top Poster: BrianSlick (7,990)
Welcome to our newest member, AliCeja31
Powered by vBadvanced CMPS v3.1.0

All times are GMT -5. The time now is 11:27 AM.
Powered by vBulletin® Version 3.8.0
Copyright ©2000 - 2012, Jelsoft Enterprises Ltd.
Search Engine Friendly URLs by vBSEO 3.3.0