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Old 01-23-2012, 07:03 PM   #1 (permalink)
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Default Make a Business out of Apps!

Hi Everyone,
I'm new and trying to get to know people in the mobile space. It's definitely still a growing industry and we've barely scratched the surface. I'm not a developer but I do have a good understanding of how apps make money and can make money... essentially making a living from developing apps.
I have a background in Finance/Business/Entrepreneurship and I'm open to helping anyone looking for advice on how to create a business from their apps.

- If your still in the idea phase, I can't help you.
- If you have significant traffic and your looking to monetize, I know a few good models.
- Other revenue models.
- If you have a solid revenue model and you want to expand, Hire some people (In-house/Outsource), I can share what I know.
- If you have that set up and you're looking for some Venture Capital, I can help direct you to writing a business model/plan. Point you in the right direction about what investors look for, etc.

Now I don't claim to know all but keeping this thread going, we can collectively source some great links on the web as a tool for developers looking to take it to the next level.

Cheers,

Last edited by Archonin18; 01-23-2012 at 07:07 PM.
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Old 01-30-2012, 01:34 AM   #2 (permalink)
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This is just great. We can share ideas to make business more productive.
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Old 01-30-2012, 05:44 AM   #3 (permalink)
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I think this should go in the Shameless Advertising forums
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Old 01-30-2012, 10:04 AM   #4 (permalink)
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Why isn't this stuff deleted?
Are there no mods?
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Old 01-31-2012, 07:36 AM   #5 (permalink)
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This is a great business idea for those people who have skills in creating great iPhone applications.

Last edited by calvin11; 02-02-2012 at 05:58 AM.
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Old 02-03-2012, 12:07 PM   #6 (permalink)
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No offence man, but you don't sound like you have any experience in promoting / building business around *apps* (even if you have an experience in general).

From what I saw, plenty of good businessmen failed in the field of apps, because they don't know the dynamic of the market.
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Old 02-05-2012, 09:53 AM   #7 (permalink)
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Thanks guys!
- This isn't a shameless Ad for anything, I'm not selling my services, I'm asking that we share knowledge here.
- Merlin: If it sounds like I don't know what I'm talking about that's why the thread is open, so we can get everyones input.

So the first thing would be - When building an app what do you plan for as the revenue model before development. Here are some of the ones I know (If anything is missing please Add)
1 - Advertising (Banners, Interstitials, product placement, brand engagement) (usually want to hook up with SSP's or Exchanges)
2 - Lite to Paid (Lite one incorporates Ads and reduced content)
3 - In-app purchases (This is a complex model, requires tweaking as it changes for every game. The psychological hooks need to mesh with the game play)
4 - Virtual Currency (similar to In-app since its still digital goods, you can incorporate Ad models to try an monetize the users that won't pay)
5 - No one is really going with the paid model anymore unless its a Premium App... it just doesn't make sense with so many options out there. Check this infographic out. Mobile Games: The Economics of Freemium [Infographic] | Get Elastic Ecommerce Blog

Once again... this can't be shameless advertising because I'm discussing an idea and I'm openly asking for everyone to contribute
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