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Old 01-21-2012, 05:48 PM   #1 (permalink)
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Default Change App from Free to Paid - How does it affect Rankings

Hey,

I have an app that's been FREE since it's launch (mid Nov 2011). For the last 1.5 months i've been getting on average 1500+ downloads per day.

My app has an Ad at the bottom and i have a remove ads function for 0.99$.
I've been thinking of changing my app to paid (removing the ad of course).

Right now for Rankings my app is:
- Top 100 stores - 2
- Top 500 stores - 35 (US ~200)
- Top 1000 stores - 50

These numbers have been pretty consistent since my app was launched.

My question is what will happen to my Rankings if i change it to paid?
Will my app just disappear from all lists and only be able to find it if people do a "search" for it?
What if i change it to paid for 1 day then back to free?

Thanks for any info you can give me
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Old 01-21-2012, 11:59 PM   #2 (permalink)
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Changing it from free to paid is not your big issue here. If you re-submit the binary, that is when things go fishy, it will be an update, right? You said you will remove the ads, I don't know how you do that, so I am assuming that you will need to change something inside the app.
You may drop 700 places like I did.
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Old 01-22-2012, 03:12 PM   #3 (permalink)
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Removing ads I would have to do an update yes.

But i'm more curious how the rankings change regarding changing from Free to Paid without doing an update.

With my 1000 downloads/day from the US store that puts me around 200 in the Top Free for Entertainment section.
Now from what i've heard about Top Paid for Entertainment....being around 100 gets you around 200 downloads/day and at #30 or so you can get 500 give or take.

So comparing those numbers I would be higher than #30 but I wouldn't assume my app to go right to the top since it has more downloads in Free than those in Paid.

Therefore my question do the Ranks for my app just go away if i change to Paid from Free (assuming I don't do a binary update)

I just wanted to see how my app would do for 0.99 for a day but if I lose all my rankings that's not worth it.

Thanks
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Old 01-22-2012, 06:00 PM   #4 (permalink)
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Quote:
Originally Posted by rrlemoine View Post
Therefore my question do the Ranks for my app just go away if i change to Paid from Free (assuming I don't do a binary update)
When you switch from paid to free (or vice-versa), your rank resets. It's as if your app never existed before as far as ranks reset.

Early on, people would switch back and forth and the itunes ranking algorithm did the "wrong thing"....obviously that led to abuse and now we have the current system.
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Old 01-22-2012, 06:23 PM   #5 (permalink)
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Quote:
Originally Posted by 7twenty7 View Post
When you switch from paid to free (or vice-versa), your rank resets. It's as if your app never existed before as far as ranks reset.

Early on, people would switch back and forth and the itunes ranking algorithm did the "wrong thing"....obviously that led to abuse and now we have the current system.
Alright, thanks for the info
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Old 01-24-2012, 03:10 AM   #6 (permalink)
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Quote:
Originally Posted by 7twenty7 View Post
When you switch from paid to free (or vice-versa), your rank resets. It's as if your app never existed before as far as ranks reset.

Early on, people would switch back and forth and the itunes ranking algorithm did the "wrong thing"....obviously that led to abuse and now we have the current system.
There are lots of apps that go 'free for a day'. What happens to their ranking when they go back to paid?

Why would they even make it free if it doesn't affect the ranking?
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Old 01-24-2012, 03:12 AM   #7 (permalink)
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When they revert back to paid, the ranking they had as free is lost.

It's used to get the word out, in most cases. If no one has seen it, no one will see it. If 30,000 people have seen it, chances are they'll show their friends and get the buzz out.
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