Poll on App Revenue

[Monstertaco]

How much revenue does a single app need to generate in it's FIRST YEAR for you to consider it a success?

I'd like to see everyone's true realistic expectations on what the minimum revenue each app they create would have to generate for it to have been considered a success.

Please vote, and discuss reasons below.

[PlutoPrime]

If I spent $50,000 on an app, and I collect $500,000 in revenue from that app in the first year, I would consider that a success.

Sigh...

[Monstertaco]

Originally Posted by PlutoPrime

If I spent $50,000 on an app, and I collect $500,000 in revenue from that app in the first year, I would consider that a success.

Sigh...

Well I think it's safe to assume that most indie devs here don't have 50k to throw at a single app. Even if so there diminishing returns on all apps.

[PikPok]

PikPok isn't really geared to make apps for less than $50k (our first wave of 4 or 5 apps came in at less than that). We are around $150k+ for most of our more recent titles given we are applying PR/marketing, QA, usability, customer support resources etc to each title.

For us to consider a title "not a failure", we'd want to at least break even on development within the first year. For us to consider a title a "success", we'd be wanting to earn about 150-200% of the development budget in revenues within the first year.

Thankfully, the majority of our titles are, at the very least, not failures

[Profile]

If the app doubles my investment in it the first year I am a happy camper.