How do you Generate Revenue from your Apps?

[Archonin18]

What Revenue generating tactics does everyone use for their Apps? The 5 that I know right now are:
1. Pay for App
2. Ad model
3. In App Purchases
4. Localized partnerships
5. Creating Apps as a service.

[Ins3rtNam3H3r3]

Originally Posted by Archonin18

What Revenue generating tactics does everyone use for their Apps? The 5 that I know right now are:
1. Pay for App
2. Ad model
3. In App Purchases
4. Localized partnerships
5. Creating Apps as a service.

Ads are what worked best for me but it really depends on what kind of app you have.

[Archonin18]

Thanks for the reply. I'm really just looking for perspective on what has worked for developers and what hasn't. There is no one right way for this type of system. Some find a lot of success with incentive installs, some find that in app purchases is the way to go. some just like the ad model. It depends entirely on the approach of how the app was developed. Just looking for some insight . I'm working on something along these lines but I need more insight.

[Bertrand21]

Originally Posted by Archonin18

Thanks for the reply. I'm really just looking for perspective on what has worked for developers and what hasn't. There is no one right way for this type of system. Some find a lot of success with incentive installs, some find that in app purchases is the way to go. some just like the ad model. It depends entirely on the approach of how the app was developed. Just looking for some insight . I'm working on something along these lines but I need more insight.

I personally love the free with in-app purchase route.

[Tambourin]

hm I haven't had much success with in app purchase.
The conversion rate is very low and you get lots of bad reviews
From my experience you need like 40K downloads / day to make any decent revenue like that.

[ziocleto]

We had a very good conversion rate with IAP, the problem it's that we dont have many users.

We have IAP in a game app, and the "items" you can buy are part of gameplay, not physical objects like an hat, a sword, etc... So I think that what makes the difference in conversion rate, some of them are also very cheeky

[bignoggins]

I think it highly HIGHLY depends on the type of app. Here are my observations (some from personal experience, some from talking with other developers)

1. Niche apps (aka Instapaper, VNC apps) - make them paid
2. General Purpose apps (photography, etc) - both paid, free with ads, and IAP can work depending on the nature of the userbase. You don't have to decide immediately. You can try all three and see what works
3. Games - IAP seems to be the most lucrative option for games. People just love buying in-game items.

[Tambourin]

It does also depend of the game. I don't see how IAP could be added in a Bejuweled clone...

But I'll give IAP another try. I'll make a freemium version of my new app... see if it works this time.