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Old 04-05-2011, 11:15 AM   #1 (permalink)
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Post Shouid I use iAd or AdMob to promote my app?

I'm planning on doing a media guy in iAd or Admob to promote my iPad app? Does anyone have any recommendations? I'm promoting an iPad app, so I really want to only target iPad app users.

Thanks
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Old 04-05-2011, 11:35 AM   #2 (permalink)
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Quote:
Originally Posted by nydev View Post
I'm planning on doing a media guy in iAd or Admob to promote my iPad app? Does anyone have any recommendations? I'm promoting an iPad app, so I really want to only target iPad app users.

Thanks
Wow. You're doing a media guy just for promotion? Talk about being committed to your app...
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Old 04-05-2011, 12:52 PM   #3 (permalink)
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I just did $1500 on admob today. I used it to promote a free app. I wanted to get as many free downloads as I could in one day to raise my ranking. I received 30,000 clicks in a few hours so we'll see how many downloads this leads to when the reports are generated tomorrow.

Last edited by tljff9; 04-05-2011 at 01:20 PM.
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Old 04-05-2011, 01:41 PM   #4 (permalink)
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Originally Posted by 7twenty7 View Post
Wow. You're doing a media guy just for promotion? Talk about being committed to your app...
LMAO...
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Old 12-05-2011, 07:57 AM   #5 (permalink)
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for this purpose I think nobody can beat iad…..
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Old 12-09-2011, 07:08 PM   #6 (permalink)
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Quote:
Originally Posted by tljff9 View Post
I just did $1500 on admob today. I used it to promote a free app. I wanted to get as many free downloads as I could in one day to raise my ranking. I received 30,000 clicks in a few hours so we'll see how many downloads this leads to when the reports are generated tomorrow.
Any updates to how many downloads you've received? I'm thinking about doing the same thing with a paid app.
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Old 12-10-2011, 04:57 PM   #7 (permalink)
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Any updates to how many downloads you've received? I'm thinking about doing the same thing with a paid app.
judging by the absence of update, i must guess it was a failure..
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Old 12-10-2011, 08:59 PM   #8 (permalink)
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Stay away from admob, I promoted a free app, 199 clicks at a cost of 10 Cents per click for a total of $19.90

0 downloads.
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Old 12-10-2011, 09:44 PM   #9 (permalink)
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Alright I'm a little confused. It is my understanding that you can submit your application to either iAd or Admob to promote it and they will use it in advertisements for a fee, hopefully getting your app some downloads. Or you can put iAd in your free app and generate revenue when one of your users clicks the ad. Am I correct here?
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Old 12-11-2011, 09:46 AM   #10 (permalink)
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Quote:
Originally Posted by Oral B View Post
Alright I'm a little confused. It is my understanding that you can submit your application to either iAd or Admob to promote it and they will use it in advertisements for a fee, hopefully getting your app some downloads. Or you can put iAd in your free app and generate revenue when one of your users clicks the ad. Am I correct here?
You have the basic idea correct. iAd/Admob and several others buy and sell ad spots. You can sell them ad spots and you can buy ad spots from them.

If you buy from them, you probably pay up front and it's pretty expensive to get usable results. A few hundred usually doesn't result in anything useful. If you sell to them, you put their API into your app and hope to get fills and clicks.

If you add up the difference between what they pay you vs what they charge you, it'll be a big eye opener.
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Old 12-12-2011, 12:32 AM   #11 (permalink)
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Quote:
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You have the basic idea correct. iAd/Admob and several others buy and sell ad spots. You can sell them ad spots and you can buy ad spots from them.

If you buy from them, you probably pay up front and it's pretty expensive to get usable results. A few hundred usually doesn't result in anything useful. If you sell to them, you put their API into your app and hope to get fills and clicks.

If you add up the difference between what they pay you vs what they charge you, it'll be a big eye opener.
Cool thanks. Yeah that's pretty disappointing, I was under the impression that iAd/Admob was the best way to generate around 10,000+ downloads if your app is pretty good. Are there any similar companies that you would recommend or are they all pretty much the same in that aspect?
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Old 12-12-2011, 03:59 AM   #12 (permalink)
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Are you guys on crack? Damn i wish i was involved with any ad network, gotta be easiest sell ever. Should of taken any $ you put into ad network advertising and taken ya mrs out for dinner and if you dont have a mrs hired one for the nite.

Even if people accidently press your ad from another app which is promoting yours due to screen placement does not mean someone will download your app. It will direct them to the store but then they still need to decide if they will proceed to download. Let me share with you my guess of how your $1500 was spent and a prediction of your results.

$1500 ad campaign - 0.10cents a click
15,000 clicks which i assume 95+% are accidental
5% people actually want to see whats linked to the banner. (750views)
10% of these 750 people will convert into a download - 75downloads
$1500 = 75 downloads for a free app - $20 per download

how you like them apples???

$1500 for a nite on the town - oh boy now thats a nite to remember. $1500 for 75 downloads is a nite to forget. There is no succesful way to market your app. Every positive marketing method has a negative to go with it. People in the forums with a succesfull app all got a lucky break and thats it, there 500,000 apps in the store and they all fight for visibility. The app stoe is 100% broken and it doesnt matter how good your app is the odds are growing larger everyday of it ever being a CONSISTENT revenue earner. Please dont tell me about all your successes because your app had a 1 week spike after a promotion or campain of some sort because in the real world a business that has success for 1 week of the year goes bust.
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Old 12-12-2011, 07:14 PM   #13 (permalink)
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@Oral -- I haven't dug into marketing yet, still in the dev phase. I've got some ideas and trying to gain as much insight as I can.

Part of the problem is that if an ad company has the numbers, they will be able to sell to the highest bidder. The budget for a big new release movie is a whole lot more that a bunch of us devs.

I've written advertising company software in the past, advertising is NOT setup of small shops. It's setup where you buy huge blocks and then use or sell them over time.

Back in the day... this advertising company would buy 100's of pages of newspapaer ad space. Then sell it off piece by piece to thier customers. You can't go to an ad company with your $1,500.00 and expect to get anyones attention. You'll get the lowest priority and highest per/ad rate.

All this does not fair well for small shops / small budget outfits and there really isn't a lot of solutions.

I have a plan that I learned from the old days that'll help greatly with this, but I'm not yet in the position to execute it.


One other problem is that if you price shop and go with the cheapest or near cheapest, you'll likely get bad results and then give up.

Advertising works, it's a proven thing. The problem is that it's not setup for the small shops. It's setup for big money shops.
Companies that come around and offer better deals, might just be scaming.
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Old 01-02-2012, 09:22 AM   #14 (permalink)
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Hi fellows,
There are more options for you devs beside iAD and Admob. Both iAD and AdMob have some serious flaws even though they spice up your performance initially.

What you need to do is find an app monetization exchange platform that will provide you with stable high fill rates across platforms globally with a single SDK.
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Old 01-02-2012, 12:23 PM   #15 (permalink)
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Originally Posted by 7twenty7 View Post
Wow. You're doing a media guy just for promotion? Talk about being committed to your app...
best post ever.
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Old 01-03-2012, 02:33 AM   #16 (permalink)
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best post ever.
HAHA! You got that right!
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Old 01-03-2012, 08:06 AM   #17 (permalink)
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apologies if its off-topic, but i dont really wana create a useless thread for this question, but has anyone received processing payments on admobs? I usually get it at the beginning of each month but it hasnt been processed in january yet..
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Old 01-03-2012, 04:02 PM   #18 (permalink)
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Originally Posted by ilmman View Post
apologies if its off-topic, but i dont really wana create a useless thread for this question, but has anyone received processing payments on admobs? I usually get it at the beginning of each month but it hasnt been processed in january yet..
I just got it (few hours ago).
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Old 01-24-2012, 04:48 AM   #19 (permalink)
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Quote:
Originally Posted by nydev View Post
I'm planning on doing a media guy in iAd or Admob to promote my iPad app? Does anyone have any recommendations? I'm promoting an iPad app, so I really want to only target iPad app users.

Thanks
i would suggest you to go with iad...
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