AdMob Fill Rate Plummeting as well?

[ry729]

For those using AdMob, are your fill rates falling as well?

I use it as a backup to iAd (using AdWhirl). It's been in the 90's %.
Then started going to the 80's. Yesterday was ~70% and today was 60%.

Anyone having similar results?


Furthermore, for some reason the Use Google Adsense as backup feature in the AdMob App settings has now disappeared. Strange.

[gbh]

Wost day in a while

[ry729]

Originally Posted by Deepanshu

What does it mean "semi-realistic strategy game about arms trafficking"?
In general, there is apple doc that says what kind of content can be and cannot to be

heh think u mistakenly replied in the wrong thread :P

[Tambourin]

Originally Posted by gbh

Wost day in a while

yes same for me

[rocotilos]

How about your eCPM? .. i got $2.53 which is pretty lame.
fill rate just now check 43%.

[ops8086]

Hi, my admob also dropped the fill rate from 95% (two days ago) to 13% (today).... for an app. I don't understand why, i didn't made any changes!

Do you have an explanation ?

It's possible that if i've an high CTR (10-15%) admob penalizes my fillrate ? I've this high CTR, but i didn't any strange thing...i've just a banner on the top of my iphone app and a button below with also other app specific controls.

[kasparp]

Originally Posted by ops8086

Hi, my admob also dropped the fill rate from 95% (two days ago) to 13% (today).... for an app. I don't understand why, i didn't made any changes!

Do you have an explanation ?

It's possible that if i've an high CTR (10-15%) admob penalizes my fillrate ? I've this high CTR, but i didn't any strange thing...i've just a banner on the top of my iphone app and a button below with also other app specific controls.

Mine is down as well and I have very low CTR so don't think it has anyting todo with that.
I am guessing that there is just not a lot of companies that wanna advertise at the moment

[ilmman]

My stats. Because I am new to admob and ad network i have no idea if its good or bad so if someone could tell me based on these stats:

Revenue =$47
eCPM $0.42
Request =114,787
Impressions =114,255
Fill rate = 99.54%
Clicks = 1,439
CTR =1.26%

Revnue =$82.01
eCPM=$0.32
REQUEST=256,024
IMPRESSIONS= 253,743
FILL RATE=99.5
Clicks= 2,645
Ctr=1.04

Revenue=$165.17
eCPM=$0.44
Request= 372,803
Impression= 371536
fillrate= 99.66
clicks = 6,197
CTR = 1.67

REVENUE=$200.30
eCPM= $0.44
REQUEST = 450,837
IMPRESSION= 450,188
FILLRATE= 99.86
CLICKS= 7,527
CTR = 1.67

[vigu360]

Originally Posted by ilmman

My stats. Because I am new to admob and ad network i have no idea if its good or bad so if someone could tell me based on these stats:

Revenue =$47
eCPM $0.42
Request =114,787
Impressions =114,255
Fill rate = 99.54%
Clicks = 1,439
CTR =1.26%

Revnue =$82.01
eCPM=$0.32
REQUEST=256,024
IMPRESSIONS= 253,743
FILL RATE=99.5
Clicks= 2,645
Ctr=1.04

Revenue=$165.17
eCPM=$0.44
Request= 372,803
Impression= 371536
fillrate= 99.66
clicks = 6,197
CTR = 1.67

REVENUE=$200.30
eCPM= $0.44
REQUEST = 450,837
IMPRESSION= 450,188
FILLRATE= 99.86
CLICKS= 7,527
CTR = 1.67

Thanks for sharing this info, based on the info all I can say is you have a very good CTR as my AdMob CTR is alway around 0.3. Do you have iAd as primary ad? If so can you please share the iAd revenue, doesn't have to be exact, just to get an idea how iAd is performing..

[ilmman]

Originally Posted by vigu360

Thanks for sharing this info, based on the info all I can say is you have a very good CTR as my AdMob CTR is alway around 0.3. Do you have iAd as primary ad? If so can you please share the iAd revenue, doesn't have to be exact, just to get an idea how iAd is performing..

nah i haven't used iads yet.. is it better to use it?

[PikPok]

No problems with fill rate on any of our apps.

Note if you have a heavy userbase outside of North America and are backfilling with AdSense, sometimes it takes a couple of days for all your impressions to be reported and you'll see previous days get a bump because of that.

If you haven't turned on AdSense backfilling, then do that immediately!

[ilmman]

Originally Posted by PikPok

No problems with fill rate on any of our apps.

Note if you have a heavy userbase outside of North America and are backfilling with AdSense, sometimes it takes a couple of days for all your impressions to be reported and you'll see previous days get a bump because of that.

If you haven't turned on AdSense backfilling, then do that immediately!

Yes it made a huge difference for me..

[ilmman]

O man my admob is terrible today.. making revenue at such a slow rate and low ad requests..

[PikPok]

Hmmm yes, interstitial fill rates are massively down for us in the last day, and I've never seen a lag on reporting there (usually only banner ads). Banner fill rates are just fine though.

Hopefully, just a reporting issue, and not an indication of things to come.

Might also be related to the fact they just released a new SDK which seems to focus on changes to interstitials.

[ilmman]

O man its just so bad for me

[inixthium]

I'm not sure if this is the best place to post this question, but dies anyone use admob in Cydia apps? You can't use google sense because they want the app store address for your game.... I'm getting close to 60k requests on one of my apps there with a fill rate of 40ish percent usually right now and getting maybe a dollar a day. My click counts are usually 100-150 a day..... Seems like I should be able to buy something off the dollar menu at McDonalds with that kind of traffic.
I make more with iAds on an app that only gets 200-300 requests a day and click #'s in the 1 digits....

Anyone have any suggestions?