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Old 04-06-2009, 12:30 PM   #11 (permalink)
johnqh
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Join Date: Nov 2008
Posts: 812
Default

Quote:
Originally Posted by Oliver Drobnik View Post
I am currently getting a Lite to Full Conversion Rate of 0.7% for our game LuckyWheel.

That means 0.7% of people who download the free Lite Version also buy the Full version at $1.99.
The magic number is 1%. It could be anywhere between 0.2% to 5% but 1% seems to be the mean.

If you do PC software with try-to-buy model, your conversion rate for a good application is 1%.
If you have an good e-commerce site, again, the visitor-to-buy conversion rate is also about 1%.

So, 0.7% is totally normal.
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