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Old 03-26-2009, 09:21 AM   #1 (permalink)
EeKay
Registered Member
 
Join Date: Aug 2008
Location: The Netherlands
Age: 30
Posts: 86
Smile Just a Tip for new-to-add Apps

Hi people,

During the development cycle of my first app i had come across some stuff.
Of course there was the hassle of "forget to learn memory management stuff because of self-studying my way into idev" which made me rework my app two times.
Then there was the certificates hassle, followed by - last but not least - the admittance battle

But the one thing i didn't read anything about is the NAMING of your app...

I uploaded my app as "GroupMail" back in January (and posted info about it here: http://www.iphonedevsdk.com/forum/ip...ly-review.html

But within two days i got an email from a company stating that Group Mail and everything with this text in it (group and mail together all the same) was being protected as a registered trademark.

With the contactperson asking me polite to change this name i Googled on Registering trademarks. i found the name GroupMail and changed the name in iGroupEmail. That did the trick.

Interesting, however, is the answer to the question: Is there a worldwide trademark?

No. However, it is possible to file one application for a group of countries such as:

1. The European Union, covering 15 countries in Europe;
2. The Madrid Protocol, covering several dozen countries; and
3. The Andean Pact, covering several South American countries.
Otherwise, one must seek trademark protection on a country-by-country basis.

My advice is to look for a suitable and trademark-free name in advance.
Save yourself the trouble of renaming or making a campaign 30% less effective because the name has to change...


A couple of sites to check names protected by trademarks:
US: Trademarks
Madrid Protocol: Madrid Express (Trademarks) Search
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