Quote:
Originally Posted by icombat
With regard to the specific example of Jeopardy it is actually Jeopardy! that is trademarked with an exclamation so again it depends on the context of how it is used.
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I don't think the exclamation point would have anything to do with it. As you say, it's the context that's important.
My trying to use the word "Jeopardy" in association with a trivia game would get me in trouble. As would using Apple in association with computers or Palm and BlackBerry in association with electronic devices. But as has been pointed out, one could possibly use those words in different contexts and be okay.
I applied for a trademark and one of the things you do specify what you want the trademark to be associated with. I chose "Computer application software for mobile phones". My interpretation of that is that I'd be able to protect my trademark as far as phone software goes, but not necessarily in a different context.
To the original question, the poster wanted to use the word Jeopardy to draw an association with the television show and that could be troublesome without the show's permission.