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Thread: App Promotion
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Old 01-23-2009, 03:59 PM   #28 (permalink)
adamk77
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Join Date: Dec 2008
Posts: 24
Default

Quote:
Originally Posted by rhuettl View Post
Some of my experiences:

1)
i have done some app list entries on other sites and a video on youtube
=> Only one week with a 10% higher return

2)
One of my apps is 0.99 and i thoght before doing a update i am doing a pro version for 1.59 and the 0.99 for free.
=> Free app got 500% more downloads
=> Pro had 30% of the 0.99 light before!! That was a bad idea :-(

3)
I sold my free again for 0.99 and made the pro version another app (with another icon and name)
=> The 0.99 sold like before my experiment
=> The new app (the pro) sold 50% of the light
=> That combination is better in earnings as the light/pro combo

4) BEST VALUE FOR ME:
I am doing a update of all my apps every week!
=> Earnings are pushed every week!
=> Rating got better
=> I am always on the first page in new apps section

So that may not be working for all apps but test 4) got by far te best results in App Store marketing for me! => Doing every week a new update (with a little benefit or bugfix inside)

Ralf
We wanted to price our first application at $1.99, but decided to price it at $0.99 in hopes of possibly getting ranked.

On day 1, it sold around 40 copies.
On day 2, it sold around 50 copies.
On day 3, it sold around 30 copies
On day 4, it sold around 20 copies
On day 5, it sold around 10 copies.

At this point, we decided to raise the price to $1.99

On day 6, it sold around 10 copies (at $1.99)
On day 7 (yesterday), it sold a bit fat zero copies. We're contemplating on whether we should lower the price again, or raise it to $2.99 or $3.99.

We were ecstatic on day 2 because it seemed like sales were going up. I'm curious to hear stats from others who have had similar sales figures. Has this been your experience?

We have JUST recouped the money we spent on stock photos. So we've made around $20 in profit... not very encouraging

Will releasing an update put the application in the first page of the new apps section (sorted by release date?). I've been hearing conflicting things about this.

Last edited by adamk77; 01-23-2009 at 04:10 PM.
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