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Thread: App Promotion
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Old 12-24-2008, 08:40 AM   #14 (permalink)
IlanaSense
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Join Date: Nov 2008
Location: Tel Aviv
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Default The App Stor(e)y

Quote:
Originally Posted by trapper View Post
What have you guys found to be the most effective way of promoting your app?
Well, according to PR for dummies, you need t have a good story. Writers want to review interesting stories, unique angles, original ideas.

It's all about the packaging. How did your App come alive? Is there a political/humorous/adventurous story that can be attached to it? Is there a personal story about the developers?

Also, remember to clearly define your target consumer. Who will use this app? Why? Where can these consumers be found? What else does this type of consumer like? etc.

I hope that ramble made some sense. Best of luck!
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