How is it unethical to encourage users to pay for an app instead of freeloading off the LITE version? You'll have to explain that one to me.
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Originally Posted by iphoneblahb
Yeah, that's probably the best way to go about it. I was originally thinking that going for the best user experience would lead to more upsells and better store reviews, but I can't track the former and there doesn't seem to be any effect on the latter. Guess I gotta follow Mark Pincus's (of Zynga) advice..when you're starting out, no ethics, revenue at all costs 
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