Free Version Knock-On Effect
I'm curious to know what knock-on effect, conversion rate if you like, developers are seeing when they have a free version of their full version. I had a free version of Hiqup (Hiqup Lite) hit the store on Tuesday and since then I've seen over 10,000 downloads of that, around 3,500 per day, but I haven't actually seen any increase in sales of the full version. I'm still getting only around 15-20 per day.
What kind of conversion rate have others been seeing and was there a fairly long time span before they started coming through?
I'm really trying to work out whether it's time to realise that people just don't want to buy Hiqup or whether I should give it more time to trickle down from the free version. Obviously there comes a point where working on Hiqup further doesn't make sense, if people don't want it, and that maybe it's time to put all my efforts into something new.
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Now developing an interactive children's story for the iPad - Arthur and Charles
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