Just made a category top 100! Now what?
After almost 7 months in this game, I've finally broken into a category top 100. Once I reached the top 100, I got the "rocket ship" effect so often cited by the increased exposure. The problem is, its a $0.99 app so its not getting massive revenue. There are competitors priced at $0.99, $1.99, and $2.99. I have 2 options for pricing strategy:
1. Keep it at $0.99. This will ensure maximum sales and maintain its top 100 status.
2. Raise it to $1.99. Half the sales will keep the app in the top 100 for the moment, but its possible that it could fall off the charts. I can always price-drop it to $0.99 if it falls off the charts.
What do you all think?
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