Quote:
Originally Posted by scotopia
I'm not so sure... your right about the reviews. But I think the up-conversion rate would be better for In-App Purchase. The way I have it implemented in the app I'm working on the user can upgrade their app and use the new functionality in about 2 seconds without any time wasted.... a lot less annoying than hitting a button, opening up the app store; clicking buy twice, downloading etc.... it also gives the user a chance to read the description of the pay version again and decide he doesn't want the upgrade after all.
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Agreed. The friction reduction is worth it UNLESS you can push your full app up the rankings enough.
