Quote:
Originally Posted by cadabra
I really hate it when developers use their friends or partners to give their apps glowing reviews.
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There is no need to do so. With each new update you can do an unfair thing - use each promo code to create new account to rate yourself. This gives you up to 50+ ratings for each version

E.g. if you used 50 codes for that for the 1st version and 50 for the second - you will be able to generate 100 rates for the current version just by yourself.
However I'm too lazy to go with this and I do a bit different way.
I've noticed that writing a really good/polished app is a bad thing if rates/reviews are your concern. People just install it and use w/o deleting and rating. Good reviews are rare. Bad reviews a bit more frequent but not too much for polished apps.
But I can not overcome myself and create bad product so... For my apps I've got in average only 1 (one) 5* review plus 2-3 5* rates per each 1000 sales that were done by customers themselves. And when there was a rare bug/crash it produced 1 1* rates (w/o reviews) for each 2-3k sales. In total most of the rates 5* a few 4* and a few 1*.
But then I've come to the idea how I can get more good rates reviews. I'm receiving e-mails from my customers with questions/suggestions and etc. Mostly they state that the apps are really good ones

When I'm replying to them I'm writing somethinkg like "thank you very much for good reply... that's very motivating... as well as good reviews/rates in itunes"

And thanks to those customers - they leave positive reviews

Some of them do it quite creative so it could look like a friends review.